State of Kansas

The State of Kansas asked MBB to help them create a quick, low-budget campaign to encourage participation in the fall election. Funds were limited, but neither the state nor MBB wanted to sacrifice originality and creativity. So we dreamed up an animated barbershop quartet...of former presidents. Radio complemented the TV spot. The campaign – combined with already high interest in the election – resulted in a record 20 percent increase in total vote count.

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