It’s fun to work with the… Y-M-C-A!!!
With new systemwide brand standards rolling out nationally, YMCAs all over the country are retooling their marketing materials. As a result, we’ve been helping YMCA of Greater Kansas City redesign a variety of elements to be in compliance with the new standards.
The largest of those projects was a complete redesign of their website. With 19 different locations in several Kansas City area communities - each offering different classes and services… it was kind of a monster. YMCA asked us to help reel it in and improve both the look and feel and the user experience.
We also helped redesign their email templates to bring them into compliance with the new brand standards and match the new website design.
If you visit their website, be sure to check out their classes, too. They’ve got some great ways to stay in shape this fall and winter.
Check it out here. 1 2 3
The largest of those projects was a complete redesign of their website. With 19 different locations in several Kansas City area communities - each offering different classes and services… it was kind of a monster. YMCA asked us to help reel it in and improve both the look and feel and the user experience.
We also helped redesign their email templates to bring them into compliance with the new brand standards and match the new website design.
If you visit their website, be sure to check out their classes, too. They’ve got some great ways to stay in shape this fall and winter.
Check it out here. 1 2 3
